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Our first circuit-inspired shift knob. Deeply knurled bands allow maximum grip and feel for the sweatiest of hands. With a size designed for the perfect fit, you'll finally be proud to show your knob to the world.

NOTE: The Daytona 1.0 does not have interchangeable tops. The interchangeable top version can be purchased here.

COUNTERFEIT WARNING:
We know you might have seen a similar shifter on Amazon, AliExpress, Temu, or any of the countless wannabe ‘automotive brands’ that pop up for three months then disappear. But what you’re looking at here is the 100% legit, deadass, on god original version that we designed and released way back in 2017. Yep, that’s right…we designed this eight years ago. Don’t believe us? Here’s the original launch post. Check out those comments from 400+ weeks ago of people losing their minds when they saw it for the first time.

Like every single product on our site, this is our original design. If you haven’t purchased it from us, then it’s a fake, a counterfeit, an imitation, and an embarrassment to the car communit

Discontinued

The Daytona 1.0